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In-Print Advertising

Making Connections in Lakewood, Mountain and Townsend

We have scheduled monthly print publications that will be mailed to all U.S. Postal residential and business customers in zip codes 54138 (Lakewood), and 54149 (Mountain) and 54175 (Townsend). Should advertising support justify it, we will introduce additional routes within further zip codes. U.S. Census data shows that 48% of Oconto County’s population is 50 years old or above. Many people in this region also face challenges accessing reliable broadband internet. To better serve those who have not benefited from digital programs, we are launching a print publication—a tried-and-true method for engaging these groups.

In addition to being mailed, each monthly issue will be available online, promoted through social media, and distributed as physical copies at select locations such as the Lakewood Area Chamber’s Tourist Information Center.

Reserve your ad space by either selecting the date of publication that you want your ad to run or the size of the ad below. You may upload your ad copy at the time of reserving the ad space or up to one week prior to the date of publication. Please email ads@nicolet.express or call/text 715-276-8001 if you have questions. Ad reservations are on a pre-paid basis. Deadline for the April 24, 2026 publication is Monday, April 20, 2026.

1/16 page ad (3.35″ wide x 3″ high) $35
1/8 page ad (5.1″ wide x 3.8″ high) $65
1/8 page ad
(3.35″ wide x 5.8″ high) $65
1/4 page ad
(5.1″ wide x 7.8″ high) $125
1/4 page ad
(6.85″ wide x 5.85″ high) $125
1/4 page ad
(10.35″ wide x 3.8″ high) $125
1/2 page ad
(10.35″ wide x 7.8″ high) $225
1/2 page ad
(5.1″w x 15.8″h) $225
Full page ad (10.35″ wide x 15.8″ high) $425
Full page ad on back page
 (10.35″ wide x 15.8″high) $475 *      * one available per publication
Front page top banner (5.1″ wide x 2″ high) $175 *      * one available per publication
Front page bottom banner (6.85″ wide x 2″ high) $175 *      * one available per publication

It is your choice to have either a full color or grayscale ad. We do not charge more for full color. PDF is the preferred format of ads submitted, however JPEG, PNG will work, too. Ad costs listed are based on submitted ads that either are ready-to-print or requiring standard design work. A proof will be sent to the advertiser for approval on any ad that requires design work or those modified by Nicolet Express to ensure proper printing. Small fonts should be in black ink only. Using color in small fonts may likely create a “blurry” result if there is any shifting of the 4 color plates during the printing process. Keep yourself informed of publication dates, deadlines and special promotions by signing up for our text notifications. For additional information, email ads@nicolet.express or call/text 715-276-8001.

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Nicolet Express LLC
715.276.8001
info@nicolet.express

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